Can a Business Blog Really Boost SEO and Sales?
Most of us have heard that blogging for business is good. Or that if your company has a website, it needs a blog. Often, not much is said beyond that; why you need a blog and what it should do. That’s partially because what a blog should do is dependent on what want...
How to Boost Your Upwork Rating
I’ve been freelancing for more than a decade. For the past 7 years, writing has been my main source of income, and Upwork one of the key resources I use for connecting with clients. I’ve held a good Upwork rating (90% or higher) for years and a ‘top-rated’ badge since...
Pair Push Notifications with your Email Campaigns
Unified marketing strategies can boost engagement across all channels. While email is still the best channel in terms of ROI and engagement, it’s not always the best method of communicating with customers. For example, a flash sale relies upon speedy responses from...
A Peek at the Future of Marketing
By the end of the decade, marketing and advertising are going to look very different from what they do today. Already social media, big data, AI, geolocation and a bunch of other tech advances have vastly changed the way marketing works. Those changes are set to get...
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